Concept to reality
Producing events - brand activations, festivals, live music gigs, gaming tournaments, fundraisers, sports experiences, retail popups, and spaces nobody thought could hold a crowd - taught me one thing: the best experiences don't come from more time, they come from knowing exactly what matters.
Give me an idea and a deadline,
and I'll give you something real.
GENERAL MANAGER & CORE CREATIVE TEAM
Day for Night Festival - an immersive arts and music festival featuring Bjork’s debut of her virtual reality experience, Aphex Twin’s first performance stateside in 8 years, and Nine Inch Nails, Thom Yorke, Kendrick Lamar, and many, many more.
LEAD EVENT PRODUCER
ADIDAS presents Brain Dead Racquet Club - a 3 month tennis court installation in the heart of Highland Park, LA, CA built from scratch
LEAD EVENT PRODUCER
ADIDAS presents Brain Dead Fall Winter ‘25 - bringing a curated arcade, including an oversized competitive rhythm dance game with custom graphics and exclusive tracks from Toro y Moi, Machine Girl, and Mount Kimbie’s Dom Maker
FESTIVAL PRODUCER
Fantasy Fest - a community festival celebrating fantasy culture, tabletop gaming, RPGs, and the underground creative scenes connected to those worlds.
LEAD EVENT PRODUCER
Arc’teryx presents All Rise Climbing Fest - a charity festival raising over $300K in donations across multiple international markets
LEAD EVENT PRODUCER
Disney and ADIDAS present Brain Dead’s Foosball Mania - complete with custom foosball tables
LEAD EVENT PRODUCER
ADIDAS presents Brain Slam Wrestling - featuring live band performances on the ring prior to wrestling matches featuring Brody King
LEAD EVENT PRODUCER
Solange’s When I Get Home - a live streamed screening of her film in 9 nontraditional venues in the Houston community
SPONSOR ACTIVATION AND MARKETING COORDINATOR
Free Press Summer Festival, 2010-2015
LEAD EVENT PRODUCER
AIAIAI Release with live music and a local vendor fair
LEAD EVENT PRODUCER
Mountain Dew’s Psycho Disc Jam
LEAD EVENT PRODUCER
Converse presents Textile Laboratory of Horror
LEAD EVENT PRODUCER
Spotify presents Plant Noise Through Extreme Growth - hardcore shows with plant inspired art installations and green thumb workshops in 2 US Markets
GENERAL MANAGER & CORE CREATIVE TEAM
Day for Night Festival
LEAD EVENT PRODUCER
Spotify presents Plant Noise Through Extreme Growth
SPONSOR ACTIVATION AND MARKETING COORDINATOR
Free Press Summer Festival, 2010-2015
Experiences
꩜
pop ups
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community events
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third spaces
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Experiences ꩜ pop ups ꩜ community events ꩜ third spaces ꩜
I make things that didn't exist yet, exist — temporary tennis courts, week-long immersive installations, festivals that didn't have a path until someone built one. For over a decade, my job has been the same: take a good idea and get it into the real world. That means writing the brief, negotiating the vendor contracts, building the run of show, and staying close enough to the budget that the idea never outruns what we can actually pull off.
Right now that means leading Brand Experiences at Brain Dead - everything from a fully-built temporary tennis court for adidas to SEGA's Jet Set Radio 25th Anniversary to our own annual Fantasy Fest. Before that, I helped build Day for Night from the ground up into a nationally recognized festival, and got my start in Houston producing sponsorship activations for FPSF.
From concept to reality - creative, contracts, cashflow, and every detail in between.
If you're interested in working together, tell me about your project and I'll get back to you within 48 hours.